UC RUSAL set up a number of Social Welfare Project Center subsidiaries in Sverdlovsk Region. The events were coordinated by representatives of local governments, small and medium-scale business executives, members of regional NGOs, and educational establishments in Severouralsk, Krasnoturinsk, and Kamensk-Uralskiy.

UC RUSAL's local press officer Roman Lukichev says the company is planning on implementing seven charity projects in Sverdlovsk Region, to be coordinated by the Social Welfare Project Center. The local subsidiaries are expected to provide the authorities with all the data regarding the projects as well as help grant applicants file their papers.

In the course of the opening ceremonies, UC RUSAL’s Social Welfare Project Center Director Igor Sukhotin spoke on the company’s investment strategy in the Urals and called for more cooperation between the company and the municipal authorities. The attendees were given some booklets containing information on the Center’s activities.

UC RUSAL’s Social Welfare Project Center was founded in 2004 as a way of supporting and developing the social projects aimed at improving the quality of life in the towns where the company’s enterprises are located. Among its programs are One Hundred Cool Projects, One Hundred Sports Projects, A Step over Horizon, Green Watch, School of Social Projects, Future Together, and some others.