Sverdlovsk Region’s division of the Federal Antimonopoly Service instituted legal proceedings against OOO Autoleader-Vostok, accusing the car dealer of violating advertising laws.

The division received a complaint from a private individual who claimed that the company’s website used an advertisement which violated Article 5 (part 7) of the Advertising Act, namely, the ad failed to give some essential information about the product or the terms of purchase and usage; also, the information that was present in the ad was allegedly inaccurate, and the consumers appeared to be deluded.

For one, the advertisement claims that if you buy a car in this center you will be given three gifts: prepaid servicing, insurance against hijacking, and a twelve-month ‘road support’. Nevertheless, when the complaining customer bought a Chance 1.5 from Autoleader-Vostok, he did not receive a single gift in full. The hearing of the case has been scheduled for March 18, 2010.