15 ноября 200710:20
Price should depend on drink rather than bottle, Khortytsa says
'The price of a product should depend on the quality of the strong drink rather than on the type of bottle and packaging used. Khortytsa sees its products’ outstanding quality as the company’s utmost priority, so the statistical data we have are hardly surprising: anyone who’s tried our drink at least once will stay loyal to the brand forever. We are already supplying alcohol to seventy-seven different countries, which means we’ve managed to win our customers over as well as convince them that our vodka is a great quality product,’ Khortytsa’s Marketing Director Sergey Velichko says. In