The number of Ural Treasures Bank’s legal entities’ current and clearing accounts went up by 5.7% in January-March 2008, while the amount of money in the businesses’ accounts and private individuals’ accounts reached 1.555 billion RUR and 5.072 billion RUR, respectively, on April 1, 2008.

‘The bank was able to make these impressive achievements due to carefully planned product, price, and promotion strategies. In addition, we come up with some special offers for our customers on a regular basis,’ Ural Treasures Bank’s press officer said to UrBC.

For one, the bank used to have the so-called Lucky Days each month, offering increased interest rates on a particular deposit type. Then, a prize-winning lottery was held in February for those who used the bank’s Christmas Season deposit. Prizes included twenty silver coins and five certificates that gave a customer the right to open a deposit at 20.08% annual interest rate.

The volume of consumer loans Ural Treasures Bank offered its customers came to 2.679 billion RUR on April 1, 2008. The bank’s express loans and car loans appear to enjoy the greatest demand, since the health and life insurance is no longer obligatory for this type of loans and borrowers can thus save their money.

Apart from this, the bank’s customers increasingly rely on international money order systems (like Western Union and Unistream, for example), so the bank handled a total of 262 million RUR worth of money orders in March 2008.

The bank’s profit came to more than 27 million RUR in January-March 2008, while its 397-million-ruble authorized capital secured the bank the sixth best position among all Sverdlovsk Region’s banks.

Ural Treasures Bank’s subsidiary network came to 43 subdivisions on April 1, 2008, which is Sverdlovsk Region’s fourth best result. The bank’s developmental strategy provides for the introduction of more offices in the Urals and increased volumes of loan portfolios, customers’ deposits, and more profit.